Friday Poster

Rethink the Economics of Textbook Market

Track: Textbook Market

Abstract
The textbook market is a fragmented and complicated market that is rapidly undergoing essential changes in a technology age.  Increasingly publishers have adopted several practices that all increased the price of textbooks both in print and online versions, while students find the prices a painful burden. This presentation reviews the market of textbooks, and provides a new approach to help make textbooks affordable to college students.

Min Chou
Librarian / Associate Professor

Co-Presenter

Rubina Vohra
New Jersey City University

Bio
Min Chou currently is a doctoral candidate in educational technology leadership at NJCU.

She is associate professor and web coordinator at New Jersey City University Library.  She has published extensively in library and information science and presented papers at national and international conferences. Her research interests include library value and impact in a technology age, copyright and licensing, and information literacy.

Dr. Vohra is a full professor and chairperson of Economic Department at New Jersey City University.  She has been teaching various courses in economics/business since 1994.  Her research interests include macroeconomics and economic growth.

Dr. Vohra is a full professor and chairperson of Economic Department at New Jersey City University.  She has been teaching various courses in economics/business since 1994.  Her research interests include macroeconomics and economic growth.